The range of products and services relating to the home improvement industry is vast. Don’t get lost in targeting individuals not in the market for some improvements. Research indicates that annual spending on home improvements will see “healthy growth” in the second half of 2012, ending the year up over 5 percent. Even with today’s housing market difficulties, home improvements still account for approximately $250 billion dollars annually. Start improving your odds by utilizing the data available through One Source Direct Marketing to connect to your potential customers.
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